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Hires Former Ayer Worldwide Creative Chief Pat Cunningham
DALLAS–BBDO Houston has scored a major coup with the recruitment of industry talent Pat Cunningham, former vice chairman and chief creative officer worldwide at N.W. Ayer & Partners, as its executive creative director.
Cunningham, 56, is the well-known architect of campaigns such as AT&T’s “Reach out and touch someone,” DeBeer’s “A diamond is forever,” and the U.S. Army’s “Be all that you
can be.”
Cunningham has received virtually every creative advertising award, including the coveted gold Lion at Cannes.
Cunningham’s appointment to the newly created position is the latest in a series of hires designed to overhaul the agency’s profile.
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