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By Cristina Merrill
NEW YORK — BBDO Worldwide has lured two top executives away from Bates Worldwide to shore up its team in the Asia/Pacific region.
Chris Jaques, 40, president of Bates Asia and a member of the Bates Worldwide management board, will join BBDO in September as chairman of BBDO Asia/ Pacific. Jaques replaces David Sia, who left BBDO Asia/Pacific in March.
‘Asia is our top development priority,’ said Allen Rosenshine, BBDO’s chairman and chief executive officer.
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