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CD Robertson Comes West; Creatives Join
LOS ANGELES–Bates USA West continues to shuffle the team handling its $150 million Hyundai Motor America account.
Mike Robertson, the New York-based creative director who has been overseeing Hyundai creative, has been named vice chairman of Bates in Irvine, Calif. He will continue to lead creative on the account, working with president and chief executive Tim Hart.
The agency has also hired four midlevel creatives with automotive ad experience: copywriter David George, associate creative director Ed Miller, art director Imke Daniel and junior art director Ana Deenen.
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