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NEW YORK Anheuser-Busch is jumping onto the digital media bandwagon with a new set of ads for more than 1 million subscribers of mobile television, the company said.
This is the St. Louis-based beer giant’s first foray into the world of mobile advertising in which spots will play on video-enabled cell phones.
The ads, which rolled out this week, include a campaign for Bud Select. The “Always Worth It” spots, which debuted during this year’s Super Bowl, will also be available on subscribers’ cell phones and handheld devices.
The
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