Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
LOS ANGELES Independent Attik has unveiled its first campaign for ExpressJet Airlines.
Full-page newspaper ads, location-specific outdoor and radio spots broke Tuesday in the carrier’s 26 markets.
The newspaper ads present a streamlined silver jet followed by swooping red contrails against an all black field. “There is definitely a Pan Am influence by our design director Paul Miller in that look,” said Ron Lim, Attik associate creative director. “But we’re still developing the tagline.”
The headline reads, “Get over stopovers.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in