art & commerce: Surprise endings

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So what was it that won over the suits at Citibank? Those crazy Jukka brothers and their penchant for paddling? The magician’s assistant with hamsters in her armpits?
Perhaps the deal was done the moment the bank’s board witnessed the midget in a bodysuit labeled “shrimp basket” doing his dance for Long John Silver’s.
Fallon and Citibank. It doesn’t exactly roll off the tongue.
With a reel that often veers beyond wacky and an uneven record with high-profile, big-bucks clients, the wizards from Minneapolis still managed to pocket the financial institution’s $150 million account.



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