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Arnold Communications last week gained a pair of potential showpiece technology clients, adding assignments for telecommunications firm Alcatel and Xcelera.com’s Mirror Image Internet, a provider of online content delivery services.
Executives with Mirror Image, Woburn, Mass., did not return calls and Arnold officials declined to comment on the assignment. The budget will likely be at least $15-20 million, sources said.
Larry Moulter, who has long-standing ties to Arnold chairman Ed Eskandarian, recently joined Mirror Image as its chief marketing officer from Boston sports marketing firm Woolf Associates, where he had been chief executive officer [Adweek, June 22].
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