Arnold Launches Entertainment Division

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BOSTON Havas’ Arnold here said it has launched Arnold Entertainment to create original content for entertainment channels including film and television for its clients.

The entity will be led by two new hires: exec producer Teddy Lynn and creative director Lee Einhorn.

Prior to Arnold, Lynn, 31, was a partner at his own production and management firm, the Lynn Company. Einhorn, 36, was a group creative director at Publicis & Hal Riney in San Francisco.

“There’s no question it’s easier to [create] a reality TV show or documentary” for brands, said Lynn.





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