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ATLANTA Arnold said it is set to launch its advertising campaign introducing Celebrity Cruise Lines’ newest ship, Celebrity Xpedition.
The Boston agency has developed television spots, radio and print ads for the Miami-based client. Print ads will appear in the March issues of Conde Nast Traveler, Travel + Leisure and National Geographic Traveler, the shop said. Radio and television spots will air in nine major markets this quarter.
The ads are meant to blend the experience travelers have on land during their trip with the luxurious shipboard services and accommodations, the shop added.
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