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BOSTON A TV spot called “Ditch ‘Em,” the first Coors Brewing work from Havas’ Arnold, will break on Tuesday’s Late Night With Conan O’Brien.
The 30-second ad promotes the Coors Original brand and shows a bunch of guys at a hopping club during a performance by real rock band The Mooney Suzuki. One of the guys is a terrible dancer; the others, amused by his antics, raise their Coors bottles in salute. “Real Rocky Mountain beer” is the tagline.
Boston’s
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