Another Merger In S.C.

For the second time this year, two Greenville, S.C., agencies have merged operations as The Westlake Group has cast its lot with KB&A to form Kirkman Westlake Bowman, a $13 million shop with 25 employees.
Earlier this year the owners of Phillips & Goot and Greg & Greg merged to form Woofgang.
The new agency’s management structure will include Curt Westlake as director of business development, Tagg Bowman as general manager and director of client services, and Jay Kirkman as creative director.
Merger talks began last spring.
“Kirkman called me back in April and asked me to lunch,” Westlake said.