Anomaly Seeks Lupinacci's Successor

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NEW YORK Ernest Lupinacci, a partner and creative chief at Anomaly here, said he is leaving the shop to pursue work in branded content. As a result, the agency has begun a search for a new partner-level creative leader.

Lupinacci, 39, was among the five original partners who opened the independent shop in June 2004. Carl Johnson, Justin Barocas, Andrew Kibble and Jason DeLand are the other founders. In 2005, the agency added three additional partners: Johnny Vulkan, Sal LaGreca and Mark Kaplan.

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