Anderson Acquires Advertising Chores Of Broadway Bank

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Anderson Advertising, San Antonio, has picked up the marketing duties for locally based Broadway National Bank.
The account, previously at The Atkins Agency, San Antonio, is estimated at less than $1 million. The move comes a year after Broadway had switched from its agency of 22 years, Sachnowitz & Co. of Houston.
The financial institution has six locations in San Antonio. Broadway marketing official Sandi Carlyon said there was no review.
The account went to The Atkins Agency last year after a review of three undisclosed finalists.


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