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Gary Stein has always been kind of a word-of-mouth marketing junkie.
The San Francisco native is a promotions and marketing expert who frequently can be found speaking at conferences and on CNN and NPR, quoted in magazines, and on his own blog, and at colleges teaching students about marketing, top-to-bottom.
The 36-year-old recalls reading once that Alan Greenspan was such an avid information gatherer that he would have articles and books brought to him in the bathtub.
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