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Charlie Robb, creative director of the original “God speaks” outdoor advertising campaign, has put his name on a slender new book with the same title.
Three messages from the first campaign are joined by 67 pithy new white-on-black executions. The new work follows the prototype’s nondenominational, mono-theistic vein, with copy such as “I heard your prayer; I just don’t care who wins the game,” “Trust me” and “Live like your afterlife depended on it.”
It was the book deal that led to Robb’s dismissal from Smith-
Agency.com,
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