Allina Health Considers 6 Shops

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Allina Health Systems is considering six agencies for its advertising account, previously at Martin/Williams.

Competing for the account are Minneapolis shops Periscope, Kerker, Kruskopf Olson, Greer & Associates, Bolin Marketing & Advertising and Group One Communications. Jan Apple, the Minnetonka, Minn., consultant, is handling the review.

Executives from the Minneapolis-based hospital and health clinic network will visit the agencies this week before making a cut to three, Apple said. The three finalists will be given a strategic assignment, and a decision is expected by the end of March, she said.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in