Allen & Gerritsen Leaps Ahead

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Thomson, Brooktrout Wins Catapult Shop Near $60 Mil. in Billings
BOSTON–Allen & Gerritsen last week picked up the ad accounts of Thomson Financial Services and Brooktrout Technology after separate reviews.
Billings were not disclosed, but sources close to the Watertown, Mass., shop estimated combined annual spending at $10 million.
Winning the assignments solidifies the 60-person shop’s standing as a premier business-to-business specialist and proves it can successfully go up against better-known competition for global business, said agency president Paul Allen.
Allen & Gerritsen defeated New York and Boston shops to win global branding chores for TFS, a provider of information, research and software products to corporations worldwide, said Kevin Lorenc, vice president of corporate communications at the Boston-based client.






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