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NEW YORK The Albert Co. has launched the first review for its advertising account, according to Barbara Gans Russo, president of New York operations for the client.
Based in Carmel, Calif., The Albert Co. negotiates with talent agents and music publishers on behalf of ad agencies to arrange celebrity appearances or secure song rights for campaigns. Recent deals the company has brokered include getting the Rolling Stones song “Start Me Up” for Ford Motor Company and the Beatles’ “All Together Now” for Verizon Communications.
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