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Airline travelers have a surprise waiting for them in baggage claim, and it’s not lost luggage.
CarroSell Inc. is transforming baggage carousels into a new ad venue by modifying the slats on conveyor belts to hold ad-bearing frames.
The cost of $35,000 per carousel each month yields a cost per thousand of $1.25 to reach consumers trapped helplessly before the moving ads for an average of 20 minutes, according to CarroSell. Individual ads start at $2,200 per month.
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