Agilent in Bicoastal Search

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Agilent Technologies, a semiconductor and chem ical company that split from Hewlett-Packard in 1999, is conducting a review for its creative and media account, sources said last week. According to CMR, the client spent $40 million last year on ads.

The Palo Alto, Calif.-based client, which makes testing and measurement devices for the biotechnology and other industries, has contacted shops from Northern California to New York, sources said.

Incumbents McCann-Erickson (creative) and Interpublic Group sibling Universal McCann (media), both New York, are defending, sources said.



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