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Agency Awarded Overseas Investment Bank
BOSTON–Straddling the fjords once again to pick up new business, Allen & Gerritsen has been assigned ad duties for FBA in Reykjavik, Iceland.
Formed this year after a merger of four investment credit funds, FBA is owned by the Republic of Iceland and provides large and midsized companies with a wide range of financial services.
The work, slated to break early next year, is expected to include TV and print efforts in Iceland, Sweden, Norway, Finland and possibly the U.K.,
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