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DALLAS DoskoSport this week launched its first national campaign for its Cargo Golf ProSeries bag with a TV spot, print ad and outdoor elements developed by The Richards Group, the company said.
The campaign from the independent Dallas agency demonstrates the bag’s durability through stunts conducted by technicians in white lab coats. In the “Fluorescent” TV spot, a lab tech tests the durability of one of the Cargo Golf ProSeries bags as it takes a cross-country plane ride with a fluorescent light tube inside.
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