Ad Council Forms Hispanic PSA Committee

DALLAS The Advertising Council has created a committee to review and approve its Latino-targeted PSAs, the group said.

Daisy Exposito-Ulla, chairman and chief executive officer of WPP Group’s The Bravo Group in New York, is chairing the Hispanic Campaign Review Committee. She was instrumental in recruiting the committee’s six New York-based members: Mark Gonzalez, president and creative director, 28 de enero; Jesus Martin, creative director, Bravo Group; Paco Olavarrieta, creative partner, Ole; Roberto Pedroso, associate creative director, Conill Advertising; Harold Trompetero, group creative director, Siboney; and Manny Vidal, chief executive officer, The Vidal Partnership.

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