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CHICAGO Sun Microsystems will stick with Publicis Groupe’s Starcom for media duties on its $50 million global account after a three-month review, according to the agency. The shop has handled the company’s media business since May 2002.
“It’s standard practice for Sun to conduct regular reviews of our marketing partners in order to ensure we’re working with the best possible agency resources,” said Ingrid Van Den Hoogen, Sun vp of advertising and global communications, in a statement.
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