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Taco Bueno has narrowed to five finalists in a review for its $5 million account, the client confirmed last week.
The contenders are Brann Forbes, Levenson & Hill, The Loomis Agency and PGC Advertising, all in Dallas, and Jordan Associates in Oklahoma City, according to a client representative.
The review was sparked by last year’s change in ownership at the Mexican fast-food restaurant chain.
Previously, Dallas-based Taco Bueno had worked with Mendelsohn/Zien Advertising in Los Angeles, the agency for former parent company CKE Enterprises.
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