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NEW YORK Circuit City has narrowed its search for an agency to handle its $150 million broadcast creative business to three finalists, the consultant running the review has confirmed.
Interpublic Group’s McCann Erickson in New York , and independent shops Doner in Southfield, Mich., and The Richards Group in Dallas have advanced, said Hasan Ramusevic of Raleigh, N.C.-based consultancy Hasan + Co.
IPG’s The Martin Agency in Richmond, Va., withdrew last week, and Grey Global Group’s Grey in New York was cut, Ramusevic said.
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