3 Contenders Remain in Beverly Hospital Review

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Three agencies last week were named finalists for Beverly Hospital’s advertising account.

Duffy & Shanley in Providence, R.I., Haggman of Manchester, Mass., and Kelliher Samets Volk in Boston moved forward. Cronin/Wallwork Curry and Fort Franklin, both in Boston, did not advance.

The hospital’s account has been with KPC/Christopher Thomas for three years; its impending departure will not result in cuts to the agency’s 15-person staff, according to Leo Rice, president of the shop’s Boston office.

Spending has not been disclosed, but sources estimated the budget at $500,000-1 million.





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