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Thirteen Texas agencies have signaled their intent to pursue the $4-6 million minority advertising account of the Texas Lottery.
A list of agencies that last month submitted a nonbinding letter of intent to propose to the Texas Lottery Commission was obtained by Adweek through an open records request.
The contenders include three agencies–Sykes Communications in Houston, Mithoff Advertising in El Paso and Inventiva of San Antonio–which participated in the first round of an aborted minority review held earlier this year.
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