Wunderman Hires Digitas' Bjorkman for Top Creative Role

Becomes the shop's 1st global CCO since '07

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Wunderman has revived its global creative chief role and recruited Digitas' Lincoln Bjorkman to fill it.

Bjorkman, the North American chief creative officer at Digitas, joins Wunderman this week as global chief creative officer. He'll be based in New York and oversee the work of creative staffers at 170 offices in 60 countries.

The direct marketing agency's last global creative director was Steve Harrison, who assumed the job in 2006 but left a year later.

In his new post, Bjorkman, 48, will work across a global client list that includes Microsoft, Dell, Colgate, Shell, Coca-Cola, Land Rover and Nokia.

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