Why Brands and Politics Don't Mix

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“Republicans buy shoes too.” -Michael Jordan

The nomination of Elena Kagan to fill the seat of retiring Justice John Paul Stevens has reheated an issue that is now the most controversial in Kagan’s career, if not the recent history of the Supreme Court: the court’s overturning last January of the Bipartisan Campaign Reform Act provision that prohibited corporations and unions from using general treasury funds to pay for “electioneering communications” (expressly endorsing a candidate) within 30 days of an election.

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