Walgreens Fills New CMO Post

Walgreens has named Kim L. Feil as vp and CMO, a newly created position, to oversee the drugstore chain's marketing efforts, including in-store customer experience and Take Care Clinic services.

Feil, who comes to Walgreens from Sara Lee, will report to company president Greg Wasson. Headquarters is in Deerfield, Ill.

At Sara Lee, Feil served as senior vp and CMO of North America, where she led food and beverage marketing. Wasson said she brings 25 years of consumer research and marketing experience with her, and "offers a valuable and unique perspective in collecting and leveraging consumer insights."

"Under Kim