VML Names 2 Co-Chief Creative Directors, Strengthening U.S. Team

And a new director of recruiting

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VML has promoted two creative leads for its North American network and hired a new director of creative recruiting to serve the same area.

The WPP network's global CCO Debbi Vandeven announced today that John Godsey and Mike Wente will serve as co-chief creative officers, while new hire Craig Badynee will oversee creative recruiting. All three are new positions.

Godsey and Wente, who were formerly executive creative director and managing director at VML's Kansas City and New York offices, played critical roles in the agency's 2016 new business wins, particularly its successful pitches for Electrolux and New Balance.

Badynee previously worked in creative recruitment for such agencies as JWT, FCB and DigitasLBi.

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