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Finally, some good news for Young & Rubicam. Revlon has hired the agency’s London office and sister shop Taxi in New York to handle the cosmetics company’s global creative business.
The hire came after a pitch that also included a team from Interpublic Group and David&Goliath. Total account revenue is estimated at $7-9 million.
Previously, Revlon created ads in-house and through DDCD Partners (formerly William Morris Endeavor Marketing), which also forges deals between celebrities and brands.
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