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Some ads succeed or fail depending on how they manage transitions. That’s where this one falls short. It’s introducing a gas/electric hybrid car that emits little pollution. The text starts with four sentences few of us would take exception to. “It’s easy to forget that we share this world we live in. To appreciate the beauty of life, one simply has to look into the eyes of a child. Smile at a playful squirrel. Or listen to the soft chirping of a bird.”
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