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NEW YORK Scott Vitrone and Ian Reichenthal, the award-winning creatives behind TBWA\Chiat\Day’s quirky, irreverent work for Mars brands such as Skittles, Starburst and Snickers, are heading to Young & Rubicam, Y&R said today.
Vitrone and Reichenthal were group creative directors at Omnicom’s TBWA\C\D in New York. At WPP Group’s Y&R here, they will become executive creative directors, responsible for “selected projects across the network,” Y&R said.
“Scott and Ian are an amazing team,” said Y&R worldwide CEO Hamish McLennan, in a statement.
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