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CANNES, France—Student work doesn't get too much respect at Cannes. Until now.
Jonathan Mak Long, the 20-year-old Hong Kong design student whose logo tribute to Steve Jobs rocketed around the world last year, has now added an Outdoor Grand Prix at Cannes to his résumé—for a Coke poster that Ogilvy Shanghai commissioned after seeing the Jobs image.
The minimalist poster, playing off the iconic white Coke stripe on a red background, shows two outstretched hands holding a bottle of Coke.
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