Ad director Sue Ritchie said the account is not in review. But other sources reported that the company is conducting a closed review for the creative portion of its account with a small group of hand-picked creative shops. Media buying for Stuart Anderson's was awarded to Western International Media in S.F. when the client dismissed its former agency, J. Walter Thompson/S.F., late last year.
Last week the chain resumed television advertising after a hiatus, using commercials which had been developed by JWT over the six years that agency handled the account.
Copyright Adweek L.P. (1993)