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BOSTON StawberryFrog’s Amsterdam, the Netherlands, outpost has severed ties to the agency’s operations in New York and elsewhere.
The 40-person group in Holland, led by Brian Elliott, who co-founded StrawberryFrog with Scott Goodson in 1999, has rebranded as Amsterdam Worldwide.
StawberryFrog shifted its global headquarters to New York from Amsterdam last year as the sale of the latter outpost to “a consortium of partners” in that market got under way, Goodson said. “This has been in the works for awhile,” he added.
StrawberryFrog retains branded offices in New York, Sao Paolo, Brazil, and Mumbai, India.
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