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The Staples Easy Button is getting out of the office in a new back-to-school campaign from McCann Erickson, New York. Only in new 15-seconds spots like this one, titled “Gas,” customers find that getting a bargain is not as effortless in the real world as it is in the office supply store. In this commercial a woman filling up her car at a gas station is told the cost to fill up her tank is “$92.50.”
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