Software Supplier Assigns Account To Richmond Shop

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Nucleus Technologies has named Work lead agency on its $2-3 million account.

“When I joined Nucleus, one of the first calls I made was to Work,” said Robert Morton, director of marketing for the Arlington, Va.-based client. “They uncover the business issues before they begin the creative development process.”

Nucleus develops software and provides consulting services in the human resources category, according to agency partner and planning director Joel Constantz.

“This company exists to help its customers reduce unplanned ab-sence and turnover,” Constantz said.

Work in Richmond, Va.,







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