Saatchi's Graf to Exit, Start His Own Shop

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Gerry Graf, after just two years as chief creative officer at the New York office of Saatchi & Saatchi, is leaving the Publicis Groupe shop to start his own agency.

“There’s a type of creative agency that I want to make and it’s not going to happen here. So, I’ve got to leave to make it,” Graf told Adweek today.

Saatchi is expected to name Euro RSCG New York chief creative officer Con Williamson to fill Graf’s post, according to sources.

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