Rupert Samuel has been named evp, production at goodness Mfg. & Trailer Park, Los Angeles. Formerly svp, director of integrated production, Samuel will now lead the company's entire production arm. "He put the integrated production model on the map during his time at Crispin Porter + Bogusky," said Trailer Park president Rick Eiserman. "Rupert is the perfect leader for all facets of content production from broadcast to mobile to digital interactive to print." goodness Mfg. was acquired by Trailer Park earlier this year.