Royal Caribbean Push Offers Boatload of Pleas to Vacation

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Labor Day may have come and gone, but for those of you who have yet to take a vacation, Royal Caribbean is making its pitch with a series of online videos, dubbed “Vacation Daze,” that prompt Americans to wonder why they work so hard—and don’t reap the benefits of it. The videos, from JWT, New York, offer a number of reasons why vacationing can be good for you, and how the global cruise company, more than any other, “understands just how precious those days off are,” said marketing svp Betsy O’Rourke.

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