R/GA Raids AKQA for S.F. Tech Lead

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NEW YORK R/GA has poached another AKQA executive for its nearly year-old San Francisco outpost.
 
The Interpublic Group digital agency hired Peter Cole as technology director for the office. Cole worked at AKQA for eight years, most recently serving as director of creative development.
 
Cole (shown at right) is the latest AKQA vet R/GA has hired. It brought on Mauro Cavelletti as executive creative director of its San Francisco office last April. Cavelletti and Cole worked together at AKQA on projects for Nike, Microsoft and Coke.



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