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BOSTON U.S. Club Soccer, a membership-based organization of soccer groups across the country, has tapped RDW Group for interactive marketing.
The Providence, R.I.-based shop picked up the account without a review; agency vice president of interactive services Dennis Franczak had previously worked with the client at Benes Brand Imaging in Lexington, Mass.
RDW is tasked with creating various online services for club members, including team membership registration, tournament enrollment and player card renewals, all of which were previously handled through the mail.
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