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NEW YORK Backed by funding from a group of investors led by Red Eagle Ventures, Sports Retail Networks plans to roll out The Golf Network to more than 100 retail locations in the next two months. By early 2009, the digital out-of-home net hopes to expand its distribution to more than 400 locations, increasing to 1,000 by 2010.
The new digital network is addressable, enabling it to deliver targeted content and advertising over the Internet to large, flat-screen displays placed in high-traffic consumer areas within retail stores.
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