Obama Win Sets Viewing Records, per Nielsen

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NEW YORK Election Night TV coverage of the 2008 U.S. presidential race drew more than 71 million average viewers Tuesday night, according to Nielsen data.

In terms of households, 47.5 million tuned in. (The 2000 race drew just shy of 41 million.)

Both the average viewer and household numbers set new Election Night records.

(Related: “News Sites Reap Election Day Rewards.”)

Live news coverage was carried on both broadcast and cable networks, including Spanish-language networks: ABC, CBS, FoxBroadcast, NBC, Telemundo, Univision, BBC America, BET, CNBC, CNN, FOX News Channel, MSNBC, and TV One.

Nielsen’s

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