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A New York firm today announced a free site that lets consumers and marketers search brand activity on Twitter.
The site, Trackingtwitter.com from ElectricArtists, aims to be a directory for Twitter feeds. Previously, users had to search Twitter and compile the feeds themselves.
Among the brands being tracked so far are Twitter-friendly entities like Zappos, Whole Foods, JetBlue and Starbucks, none of which are ElectricArtists clients, though the agency also provides the service for clients like A&E and the History Channel.
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