This New York Anti-Agency Helps Clients Like HP Do Good in the World

Also has worked for the Clinton Global Initiative

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Specs
Who (From left) Sean Donovan, strategy director; Jeff Smith, chief innovation officer; Rob Holzer, co-founder and CEO; and Nancy Elder, co-founder and chief strategy officer
What Creative agency
Where New York



Societal change isn’t typically the main goal of an ad agency—for most shops, it’s moving the needle for clients. Then there is the rare agency whose mission is inspiring people to do good. Take Matter Unlimited, a New York creative shop that helps major consumer brands and nonprofits “find their North Star.”

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