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More people are reading newspapers in the top 100 markets, according to Spring 2008 Media Mark Research & Intelligence (MRI) data on behalf of the Newspaper National Network (NNN). The spring survey showed a reader uptick of 2.5 percent to 80.6 million from 78.7 million compared to the same period in the prior year.
Newspaper circulation for the six months ending March 2008 fell 3.5 percent for daily and 4.5 percent on Sunday, according to the Audit Bureau of Circulations.
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